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Fundamental Analysis

Fundamental analysis is the process of studying the financial condition and operating performance of a business before making an investment decision. The goal is to look beyond the stock price and understand the company behind the ticker.

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Fundamental Analysis Lessons

Lesson 1

What Makes a Company Fundamentally Sound?

Learn how earnings, assets, liabilities, profitability, debt, cash flow, and other financial measures can help you evaluate the financial strength of a company.

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Lesson 2

Understanding the Income Statement

Learn how revenue, expenses, operating income, net income, and earnings per share help describe a company's financial performance.

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Lesson 3

Understanding the Balance Sheet

Learn how assets, liabilities, shareholder equity, cash, and debt help describe a company's financial position.

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Lesson 4

Understanding the Cash Flow Statement

Learn how operating, investing, and financing cash flows reveal how cash moves through a business and how free cash flow can add context to reported earnings.

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Lesson 5

Measuring Profitability

Learn how profit margins, return on equity, and return on invested capital can be used to study profitability and operating efficiency.

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Lesson 6

Understanding Debt and Financial Strength

Learn how debt, debt-to-equity, liquidity, and financial obligations can affect a company's financial strength and risk.

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Lesson 7

Dividends and Share Buybacks

Learn how companies return capital to shareholders through dividends and share repurchases and what investors should examine when researching them.

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Lesson 8

Looking at Five Years Instead of One

Learn why examining several years of financial history can reveal trends, consistency, cyclicality, and unusual periods that a single year may hide.

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Lesson 9

Putting the Fundamentals Together

Learn how earnings, balance-sheet strength, profitability, debt, cash flow, dividends, and other financial measures can be considered together as part of a structured research process.

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